Discover Our Lures
At Palmetto Sunset Baits, we offer a unique selection of soft plastic fishing baits designed to stand out on the water. Our baits come in a wide variety of custom colors, giving anglers the edge they need to attract more fish. Whether you prefer natural, lifelike tones or bold, eye-catching patterns, we’ve got something for every fishing condition.
Right now, we focus on a few select bait styles—not just because they’re effective, but because they’re the ones we’ve trusted our whole lives. These are the baits that have always worked, proven reliable time and time again. As we grow, we plan to expand our lineup, bringing even more bait styles to the water. Every purchase helps us reach that goal while also supporting fish habitat conservation through our partnership with the National Fish and Wildlife Foundation. Join us in making a difference—one cast at a time!
Giving Back to Nature
For every $5 we earn, we proudly donate $1 to the National Fish and Wildlife Foundation! Helping to preserve the waters we all love to fish.
Help Shape the Future of Palmetto Sunset Baits
The Palmetto Sunset Baits Discord server is more than just a place to talk about our products—it’s a community built for anglers of all experience levels. Whether you’re new to fishing or a seasoned pro, we want to create a welcoming space where everyone can share their passion for the sport. Our server features a dedicated chat for new anglers to ask questions and get tips, making it easier to learn the ropes and improve their fishing game.
We also have a space for customers to share photos of their catches using Palmetto Sunset Baits, because nothing beats seeing real results out on the water. Plus, we believe in giving our community a say in our future—we host polls where members can vote on new bait styles, color ideas, and other exciting decisions. Join us and be a part of something bigger than just a brand—help us grow, improve, and keep the fishing community strong!
Discover our
main three features
Huge Variety of Colors
Our soft plastic baits come in a wide range of unique colors, designed to match any fishing condition. Whether you need natural, realistic tones or bold, eye-catching patterns, we’ve got the perfect bait to help you land more fish.
Small Business, Big Passion
Palmetto Sunset Baits is run by three dedicated anglers, crafting each bait right in our own backyard. Every product is proudly made in South Carolina, ensuring the quality of an American-made product, attention to detail, and a true passion for fishing in every cast.
Commitment to Clean Waters
We believe in giving back to the waters that give us so much. A portion of every sale is donated to the National Fish and Wildlife Foundation, and we actively promote good fishing practices, like cleaning up old fishing line and discarded plastics, to help preserve our fisheries for generations to come.
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